A restaurant is known by its type or the concept on which it is established. More than by its name, many people refer to restaurant by the type of food or cuisine they serve such as Chinese restaurant, French restaurant, Mexican restaurant or fast food restaurant.Thus, if you are thinking of stepping into this venture, the most important thing is to determine what type of establishment will be you have, what kind of cuisines it will serve and what is going to be the main concept of the restaurant.
The type and concept of restaurant business will define your decor, ambience and style of your restaurant establishment.
Restaurants are generally classified into three types of groups:
- Quick Service Restaurants - They are also known as fast-food restaurants and offer limited menus that are prepared quickly such as friend chicken, burgers, sandwiches, variety of drinks and instant foods . They usually have drive-thru windows and take-out for convenience.
2. Mid Scale Restaurants – Such restaurants offer full meals at a medium price that customers perceive as good value or worthy of their cost.They can be full service, buffets or limited service with customers ordering at their table and having their food brought to them.
3. Upscale Restaurants – These restaurants offer high quality cuisine at a high end price and are very classy in their décor and themes. They offer full service and have a high quality of ambience. In most of the cases, only ultra rich can afford these restaurants on daily basis.
Some Other Types and Concepts of Restaurants
Here is a list of types and concepts of restaurants that can help you decide on the type of establishment you want to open. Go through the list and see what you like or what kind of food you can prepare expertly and serve easily to the customers.
- Asian Restaurants – These establishments specialize in cuisine from the Asian region specially Indian and afghani that are spicy and full of taste
- Breakfast Restaurants – These restaurants specialize in providing breakfast for at least 6 days per week including all types of English and American breakfast varieties from pancakes to eggs and bacon to waffles
- BYO Restaurant – These are restaurants and bistros which do not have a liquor license and that can only serve snacks and drinks all during the day and night
- Casual Dining – Such establishments offer comfortable atmospheres and have mid-range prices for a comfortable and healthy meal
- Chinese Restaurant – They specialize in Chinese cuisine which is expertly prepared by Chinese chefs
- Coffee Shop – They work during daytime only and coffee, tea and casual meals including sandwiches, pasties, muffins and other such light items
- Delicatessens – These establishments offer foods intended for immediate consumption and the main product line is normally luncheon meats and cheeses. They may offer sandwiches, soups, and salads, as well. Most foods are precooked prior to delivery.
- Ethnic Restaurants - They range from quick-service to upscale. Their menus usually include Americanized versions of ethnic dishes or authentic ethnic foods.
European Restaurant – They specialize in cuisine from a country or region of Europe which is not covered by another existing one
- Family Restaurant – They offer a varied menu that is targeted to the family dining market and offer a children's menu. With their reasonable prices, they appeal to seniors too. They have fast service falling between quick service and full service restaurants.
- Fast Food Restaurant - Operations that specialize in one or two main entrees such as hamburgers, pizza, or chicken. These operations may also provide salad and/or ice cream service. Preparation of food products is generally simple and involves one or two steps
- Fine Dining Restaurant – They provide a formal, structured dining experience at the high end of the market
- French Restaurant – Establishments that specialize in French cuisine
- Full Service Restaurant – These restaurants offer complete and varied menus for breakfast, lunch and dinner. They have multiple entrees for each meal period which may include soups, salads, and/or deserts. Preparation of food products is often complex and involves multiple steps. Most full service operations will provide customer seating and may include liquor service.
- Greek Restaurant – They specialize in Greek cuisine
- Italian Restaurant – They specialize in Italian cuisine
- Japanese Restaurant – They specialize in serving Japanese cuisine
- Mexican Restaurant – They specialize in serving Mexican cuisine
- Pizza Restaurant - Pizza is the specialty meal here along with other side dishes
Depending upon your choice and the type of establishment you open, decorate the restaurant and give it a feel which makes the guests revel in it and enjoy it to such an extent that they come for a repeat experience.
Deciding on the type and concept of a restaurant is the most difficult question when stepping into this business and it needs lots of thought and background research as well as competitor analysis. However, with proper planning, research and the type of investment you make, it is possible to select the type and concept of restaurant to start a successful and rewarding business.
